Why go for the Nordic Ecolabel?

The Nordic Ecolabel is very well known in the Nordic countries, and both consumers and professionals rely on the Ecolabel when selecting which product and services to buy.

The Nordic Ecolabel used in Procurements

Instead of employing an environmental co-ordinator in every purchasing office to evaluate the environmental performance of a product, the purchaser can let Nordic Ecolabelling do the job. The Swan has specialists who assess and edit our environmental criteria for the various product groups - work which takes around two years. Nordic Ecolabelling involves industry, as well as environmental bodies and the authorities in this work.

We set the criteria at a high level, so that only the best products available can meet them. We check that the eco-labelled products live up to the criteria. The product is tested frequently in an independent laboratory.

Therefore, a growing number of procurements are using the Nordic Ecolabelling criteria as environmental requirements, and the Ecolabel license as documentation that the requirements are met.

A well-known label

There are several good reasons to label your products and
 services with the Nordic Ecolabel:

The label is well-known. 70 percent of people in the Nordic countries understand what the Nordic Ecolabel is about - in some countries even more than 90 percent. And they trust that the label is a guarantee for high environmental performance. Consequently, the label is a cost-efficient way of communicating that you are a company which takes responsibility for the environment through environmentally friendly products.

It will be easy to promote the environmental performance of your products with the help of our well-known symbol. All you need to do is display the Nordic Ecolabel in your marketing material.